Sales & performance

Overview 2 · October 2026

Net profit

Oct 2026 · latest
$148,200↑ 27.8%

+$32,200 vs $116,000 previous month · best in range

Revenue
$244k
Costs
$96k
Margin
60.6%
Oct · $148.2k

Avg. deal size

vs $7,940 · Oct
↑ 6.0%
$8,420
84% of $10k

Conversion

vs 6.4% · Oct
↑ 1.2 pt
7.6%
76% of 10%

New clients

vs 76 · Oct
↑ 23.7%
94
94% of 100

Expenses

vs $99,400 · Oct
↓ 3.0%
$96,400
61% of budget

Revenue vs expenses

2025 by month vs 2024

REVENUE
$562k↑ 18.6%
EXPENSES
$345k
PROFIT
$217k
MARGIN
39%
DECEMBER↑ 19.2% vs 2024
Revenue$62k
Expenses$36k
Profit$26k
Margin42%
  • Best monthDecember · $62k
  • Average margin39% · $18.1k avg profit
  • Growth vs 2024↑ 18.6% · +$88k

Monthly goal

October · day 18 of 31

Edit
60%$48,250of $80,000Just on track

WHAT IF THE PACE IS

Month-end forecast$83,097 · 104%Goal reached onOct 30
  1. $19.8kOct 1–7
  2. $19.3kOct 8–14
  3. $17.2kOct 15–21
  4. $18.8kOct 22–28
  5. $8.0kOct 29–31

Client sources

94 new clients · October

Details

94↑ 23% vs Sep

  • Referrals36↑ 4
  • Website24↑ 2
  • Social media20↑ 6
  • Paid ads14↓ 1

Sales funnel

Lead to closed deal · last 90 days

7.6% win rate
1,240
1Leads
39%bench 35%
−754No reply486
2Meetings
44%bench 40%
−274Budget212
3Proposals
44%bench 40%
−118Competitor94
4Won
STAGE 4 · WON94 clients
WON VALUE
$791k
AVG. DEAL
$8.42k
FULL CYCLE
19 days

Top clients

Account health · this quarter

AVG. HEALTH
76 / 100
AT RISK
1 client
ACTIONS DUE
6
REVENUE
$287k
CLIENTNEXT ACTIONOWNER
  • HEALTH BREAKDOWN

    Engagement32
    Payments55
    Satisfaction58

    REVENUE · 6 MONTHS

    5 active projects · At risk
    Open account

Team workload

125h of 200h booked

UNASSIGNED · 4Pick a task

OliviaLead designer93%Brand refreshFull
AlexProject manager78%Northwind portal9h free
LeoDeveloper65%Bluepeak app14h free
SaraStrategist48%Harbor strategy21h free
JonCopywriter30%Lumen campaign28h free

AvailableBusyFull75h team capacity left

Recent payments

Last 48 hours · 6 transactions

NET+$28,970

  1. TODAYnet $17,250

    • INVOICE
      INV-1039
      PROJECT
      Store redesign
      METHOD
      Bank transfer · due Oct 12
      Call client
  2. YESTERDAYnet $11,720

1 overdue invoice · $7,200 outstandingAll payments

Revenue by region

Asia Pacific · pinned

REVENUE
$68.1k16% of total
GROWTH
↑ 31%+11 pt vs target
AVG / CLIENT
$4.5kabove avg
MARGIN
44%healthy
REGIONCLIENTSREVENUEYOY VS TARGET
  • BY QUARTER

    12kQ116kQ218kQ322kQ4

    DETAILS

    Top client
    Bluepeak Labs
    Target growth
    20%
    Q4 vs Q3
    ↑ 18%

Asia Pacific beats its 20% target by 11 pt — top client Bluepeak Labs.

New task

It lands in the unassigned queue of Team workload.

New client

The account joins Top clients as onboarding.

Record payment

It is added to today in Recent payments.